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Goldman Sachs' US Hispanization Research Report Released at Multicultural Marketing Summit
December 6, 2007 - More than 200 industry leaders attended The 4th annual Multicultural Marketing Summit from October 24-26, 2007 at the Mandarin Oriental Hotel, Miami-Florida. Executives and marketers learned about the importance of the growing business opportunities in multicultural markets and the best practices of how to capitalize on these opportunities.
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| Goldman Sachs Urban Investment Group Announces Merger of Latin Force and Geoscape International
June 26, 2007 - Goldman Sachs Urban Investment Group (UIG) announced today the merger of Latin Force LLC, a Hispanic marketing strategy firm, with Geoscape International Inc., the leading multicultural consumer intelligence and data analytics company.
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| Goldman Sachs Urban Investment Group Announces an Agreement with David J. Perez of Latin Force, LLC
December 13, 2006 - Goldman Sachs Urban Investment Group (UIG) today announced that it has entered into an agreement with David J. Perez of Latin Force, LLC. Through this agreement, Perez and UIG will work together to identify and assess potential acquisition opportunities in the Hispanic marketing services sector, targeting companies with revenue of $5 million and greater.
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| Fresh Geoscape Data Defines Multicultural Landscape
October 26, 2006 - Miami, FL - Geoscape unveiled its 2007 geo-demographic database, which illustrates thousands of powerful facts from across the nation at micro and macro levels of geography. Geoscape is holding its 3rd Annual Multicultural Market Intelligence Summit at the Mandarin Oriental in Miami. Presenters include top corporations such as UnitedHealthcare, Allstate, Nestle, Americatel, Comcast, MTV/VH-1, Albertsons and many others. Over 200 marketing, media and strategy executives will gather to discuss the future of America's diverse marketplace.
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Media Intelligence and Market Intelligence Join Forces
Ethnic Print Media Group and Geoscape International form strategic partnership
October 25, 2006 - San Diego, CA - Ethnic Print Media Group, a leading multicultural print placement firm, announced today a strategic alliance with Geoscape International. The partnership combines the strengths of a top print media company with those of a top business intelligence firm to offer clients a thorough understanding of the multicultural marketplace. The partnership further demonstrates Ethnic Print Media Group's commitment to deliver the most accurate, relevant and timely multicultural market data and research.
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Market Intelligence Summit to Reveal Consumer Diversity and Growth
Research Firms Present Findings, Fortune 1000 Firms Present Experiences
September 26, 2006 - Miami, FL - Geoscape International announced today the 3rd Annual Multicultural Market Intelligence Summit which will take place October 25-28, 2006 in Miami. The Summit will take place at the Mandarin Oriental hotel, Brickell Key, Miami-Florida.
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| Cable TV Media Intelligence Facilitates Revolution in Media-Comm
All cable operations revealed with coverage, subscriber and population
April 5, 2006 - Miami, FL - Geoscape® International announced today the addition of a Cable TV module within its online intelligence system. Featuring all the 8,000 cable operations in the country along with coverage maps, operations data and linkages to four key databases--American Marketscape DataStream, Consumer Spending and List Gateway: HomeBase™ and List Gateway: BizBase™. The Media Target/Cable module within the Geoscape Intelligence System is the first system that truly provides powerful and user-friendly market intelligence to anyone with a web-browser connection.
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Banta and Geoscape combine strengths to give Direct Marketers Competitive Edge with Hispanic Customers
Comprehensive database identifies cultural, social and economic differences
April 3, 2006 - New York, NY - Banta Corporation (NYSE: BN) today announced a strategic alliance with Geoscape International to enable direct marketers to more effectively reach the fast-growing Hispanic market in the U.S. Banta, based in Menasha, WI, made the announcement at the DMA Directo Days direct marketing conference in New York.
Banta's direct marketing customers will now benefit from Geoscape's DirecTarget® approach, which identifies specific types of multicultural consumers--individuals, households and businesses, with specific expertise in reaching Hispanic audiences. DirecTarget also allows companies to refine their own databases to more accurately meet specific marketing and sales objectives. |

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Press Release Archives
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